Volunteer Training Materials

Peggy Hoffman is president of Mariner Management & Marketing, an association management company that provides administrative services to chapter organizations. In addition to managing membership organizations, Peggy has provided training and consultation on leadership development, component relations and strategic planning to more than a dozen national associations and many local groups. Her background includes work on a number of studies and programs on effective practices for associations. She has written many articles and co-authored ASAE & The Center’s Components Relations Handbook.

Goals/Objectives:

• Describe an unofficial leader, recognize the key roles they serve and the value to the community
• Identify key steps in how to empower unofficial leaders
• Express how to create a culture that encourages member engagement and volunteerism and identify several activities to use in creating the culture